The story...
Navigating the complex landscape of finance options has always been a challenge for business owners. The founders of Sorodo, with their extensive experience in Fintech—from startups to venture capital buyouts—recognised this struggle firsthand.
Having faced cash flow constraints and the urgent need for fast funding in a previous venture, they launched Sorodo with a clear mission: to simplify and accelerate SME finance through innovative technology.
Today, Sorodo is an award-winning company, trusted by SMEs for its innovative, tech-driven approach to business finance. As we continue to grow, we remain focused on redefining how businesses access funding—making it faster, simpler, and more tailored than ever.
75,000+
applications processed
£7.8bn+
of funding requested
1000's
of happy customers
"At Sorodo, we’re driven by innovation. Our goal has always been to simplify access to finance through digital technology, ensuring businesses get the right funding quickly and efficiently."
— Richard Wilcock, Director
Meet the team
A dynamic mix of entrepreneurs and industry experts with decades of experience in both Fintech and Digital Marketing.
Richard Wilcock
Director and Co-Founder
Simon Moorcroft
Director and Co-Founder
Jamie Moorcroft
Director and Co-Founder
Awards and recognition
Sorodo and its brands are proud to be recognised for excellence with industry awards and accolades.
Best Fintech Platform 2025 (Winner)
Business Awards UK
Welsh Broker of the Year 2025 (Finalist)
NACFB Commercial Broker Awards
Digital Broker of the Year 2024 (Finalist)
NACFB Commercial Broker Awards
Rising Fintech Star 2021 (Finalist)
Fintech Awards Wales
Supporting charities
At Sorodo, we believe in making a positive difference beyond our day-to-day work. We’re proud to support charitable causes and contribute to the wellbeing of our local community.
